We get it – learning how to promote your business can be challenging to navigate when industry leaders use jargon that’s hard to decipher. Check out Five Terms Every PR Pro Should Know, and you’ll be speaking the PR language in no time! A pitch is a highly targeted story idea to send to a…
When collateral is managed by different members of your team, lack of cohesive branding can confuse your audience. The goal is to create the same type of emotion for each person in your target market. If every piece of collateral isn’t consistent, your brand won’t be as memorable, or worse, you can lose the trust of your audience with the perception of unprofessionalism. So, how can you ensure your team is portraying your brand correctly? Learn more in this blog.
For a budding entrepreneur or a small business owner, it’s essential to create a personal brand that will help your business to truly bloom.
Jeff Bezos sums it up nicely with this quote. We want people to speak highly of us, to include what we want to be known for. Creating a strong personal brand can help you elevate your message, strengthen your organization, broaden your network, become the status quo, and unveil new clients, customers, partners, and avenues for monetization.