Employer Branding

How to Become an Employer of Choice

When it comes to the term “branding” most people generally think about how their company might be perceived by their client base, and while that should be a main focus of building brand awareness, business owners should not neglect the value of employer branding.  The way companies recruit candidates and retain employees has changed. Social…

Huntsville New Hire

Former WHNT reporter Ethan Fitzgerald joins Flourish as media specialist

(HUNTSVILLE, Ala.) Flourish, a full-service public relations marketing firm based in Huntsville, recently hired Ethan Fitzgerald as a media specialist to continuously strengthen the organization’s public relations service set.  Prior to joining Flourish, Fitzgerald worked as a reporter for Huntsville’s local CBS Affiliate WHNT News 19. In his new role, he will be overseeing media…